carhartt wip

CARHARTT WIP THE HISTORY OF THE LEGENDARY BRAND

Carhartt wip is a legendary brand that has dominated the undisputed workwear market worldwide for over a century, its founder Brand comes from the heart of the united states of America and precisely the legendary brand was born in the city of Detroit in Michigan back in 1889.

Ever since then the brand has always been highly regarded for the strength and durability of its garments made for all types of workers, in fact it is no coincidence that the brand originally produced only work wear.

The first garments made by Mr. Emilton were overalls for railroad workers and overalls for work in general, these first carhartt overalls were made by very few workers who with a few sewing machines made the first legendary workwear for American workers in the early 1900s.

The garments were made exclusively from an innovative material for the time that reduced rips and abrasions and made the garments indestructible , comfortable and safe to wear in the workplace.

This cotton canvas fabric was named “duck” by the company.

Even today in today’s productions this fabric is widely used to make many garments such as classic Carhartt pants , Carhartt dungarees Carhartt jeans and many other garments on sale today.

WORK WEAR DURING THE LAST CENTURY

Like its namesake competitor Dickies the Hamilton Carthartt family also went through World War II, the company worked to produce clothing for the military at the front making the first thermal sweatshirts from where today’s famous car lux zipper hoodies take their cue.

This garment as before keeps warm and at the same time and resistant to all kinds of abrasion and use.

The American brand for a century has stood firmly always and for decades continued its rise to worldwide success in fact Carhartt men’s pants have been a must have for dozens of years.

The brand continued its line of work wear until the late 1980s where many people wore their garments everywhere and not just to work, the brand was slowly settling into everyone’s life and managing to put its name in the hall of fame of famous streetwear brands.

UNDERGROUND CULTURE STYLE AND INNOVATION

Carhartt enters the underground culture and today the Detroit brand is a true streetwear giant.Towards the end of the 1970s and the beginning of the legendary 1980s’ many more ordinary people were beginning to dress in the Detroit brand.

Not just as workwear anymore ,but as a real status symbol for the new generations that were beginning to populate the cities with the various underground cultures.

From rappers to skaters to writers everyone wanted a Carhartt jacket or jeans to wear.

Slowly from America the fashion of this brand also landed on the European continent where it found immediate successand the brand immediately settled dressing many different kinds of people. The secret is very sober and original cuts connected with optimal colors that emphasized its quality.

The name has always been connected with the slogan “work in progress” , as well as the slogan the company and always in constant development by treating its workers and employees optimally, the development of the company and also the welfare of workers who are always motivated in achieving the goals set by the American giant.

CARHARTT WIP AND THE BEGINNING OF THE EUROPEAN ADVENTURE

The history of the brand in the 1990s changes radically and after almost 100 years of producing work wear it was time to seize the demand of millions of potential customers who wanted to wear a Carhartt garment made especially for streetwear.

The brand launched an all-new line called wip, which stands for “work in progress,” the operation of the brand’s customs clearance in Europe and a success right from the start. Since its inception to brought to the market mythical garments such as the Carhartt double knee pant or the Carhartt car-lux sweatshirt to become increasingly popular and cult among generations of young people and beyond.

Also jeans like all men’s Carhartt pants are sought after and worn incessantly at 360 degrees, the models that in recent years depopulated are from the mythical Simple pant , aviation pant up to the classic regular cargo pant and the slim fit sid pant.

Today if you want a fashionable cool and stylish pant this brand is your answer .

CARHARTT WORK IN PROGRESS AND ITS COLLABORATIONS

After the birth in Europe of Carhartt wip the brand began to collaborate with famous brands and especially with a film and artists from all over the world. The name Carhartt finally entered the DNA of the European underground and from there the mega success was just a piece of cake.

Carhartt wip opens stores all over Europe collaborating with very famous artists and releasing collaborations with famous brands creating collections like Converse x Carhartt , Nike and many more.

The best-selling garments are definitely Carhartt jeans and Carhartt cargo pants. Especially the Carhartt cargo has been wildly successful for many years. Even now it is among the most sought-after cargo garments on the market.

For those who want a slim fit can go for the top seller Carhartt aviation pant.

In our Carhartt store you will find a selection of the best the brand’s collection has to offer . Not only Carhartt pants for men ,but also other very important items that have marked a trend in streetwear in the ulrtimi years in Europe.

CARHARTT WIP SWEATSHIRTS AND ACCESSORIES

In the brand’s collection one of the best-selling garments is the Carhartt sweatshirt, The Carhartt hoodie is very easy to see around your cities. Carhrtt sweatshirts and fleece are evergreens that in every season always find a hungry audience in buying these glorious and exclusive garments.

Carhartt sweaters are no less in various weights for every season are always comfortable and convenient for every need.

The accessories that the brand offers are many starting with the highly sought after Carhartt hats, the wool hat and definitely a best seller for years. This woolen beanie headgear has depopulated and has been the most popular among young people worldwide for years.

Carhartt black hat or Carhartt white hat ? It does not matter whether you wear a Carhartt wip beanie or a Carhartt fisherman hat the result is the same and you will be absolutely stylish and protected always.

The brand’s accessories are made to endure and last.

Carhartt cap and fashion there is little to do so next winter remember to buy one.

If you are looking for a Carhartt backpack also here you are in the right Carhartt store for you, sa do not forget in the best-selling accessories we also find the classic adjustable Cordura belt that has kept up the pants of thousands of young people around the world and also Carhartt fanny packs and wallets are a must if you are a lover of the brand.

CARHARTT WIP SHORTS

If you need to be comfortable then a Carhartt bermuda shorts is the top you can get, not only for skate , but also for all occasions the brand offers models for every need and taste .

From the classic Cargo short to the slim Carhartt aviation short you will have a wide spectrum of models for your summer outdoor days or skateboarding sessions.

JACKETS , T-SHIRTS AND TOP SELLERS

If we want to buy a jacket the brand offers us many stylish opportunities such as the famous and rediscovered Parkas or alternatively the Carhartt down jacket that comes in various models and colors.

One of the best-selling models is definitely the Carhartt Detroit jacket. There is no shortage of down jackets and parkas to enrich the collection, which each season is increasingly rich in new garments created by the hammer brand

Whatever your style a Carhartt jacket is a valid alternative for iu your outfit in every season and it doesn’t matter if it’s summer or winter because the brand always offers you everything you need to face your day in the best way whether it’s work or leisure.

Shop in our Carhartt Milano store for the hottest items in the collection and remember that we at Pleasuresmilano have always sold the best of the Detroit brand from day one.

CARHARTT WIP AND SKATEBOARDING

The brand during the 80s and 90s has always dressed skaters in its garments and the brand had even before the birth of its skate team.

With the release in Europe of the Wip ” work in progress ” line, the skateboarding part of the brand has also evolved significantly.

A respectable skate team now runs for the brand with names like Josh Pall , Remy Teiveira , Jack o ‘Grady and others.

The whole team is in constant movement and a movie that tells the story is definitely ” inside out” the brand’s new full lenght skate video, this video is a pure modern skateboarding video that tells the story of the carhartt wip skate team during the trip tour in the best spots all over Europe.

From Milan to Paris , London to end up in Madrid where the team with skaters such as Ibu Sanyang , Felipe Bartolomè ,Matlok Bennet , Tolia Titaev and other riders who rock.

To conclude you just have to take a look at the video which is definitely well shot , fresh and new school with trick weights and cool spots.

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